Pop ups on the Bay

Food & Fun this Summer on the Water

Join us at West Zwick’s Park for the ultimate summer fun – things to buy, things to do and things to eat – all in a beautiful outdoor setting.

Pop-ups on the Bay provides tastes from around the world with a diverse range of food experiences including international favourites, traditional sweet and savoury treats and fizzy and frappe beverages. Outdoor gear rentals enable you to experience the view from the water and unique, personalized apparel and services are ready for you to come and try something new and different.

Visit us safely
+ socially distance
+ be friendly with staff
+ sanitize regularly
+ wear a mask when you are standing in line
+ read the signs to follow safety regulations

What's Poppin?

Authentic Apparel TAKE HOME PERSONALIZED ON THE SPOT CLOTHING & ACCESSORIES

Visit Nadine for customized t-shirts, hoodies, scrunchies, socks, hats, drinkware, pet-themed items and more.  You can also enjoy carnival style treats and grab a Sno Cone!

Benji's Cafe & BakeshopRELAX WITH A SPECIALTY COFFEE & AUTHENTIC BAKED GOODS

Benjamin offers the best in café style drinks, such as coffee, lattes, iced caffeinated drinks, frappes, fruit chills and more. You can also find a small variety of classic European baked goods to pair with the drinks including French Macarons, Dutch Stroopwafel, Danishes and croissants. Looking for lunch? They make a great Panini wrap!

Brick Oven Pizza TruckEXPERIENCE FAST & DELICIOUS WOOD FIRED PIZZA

Brick Oven Pizza is a mobile food truck that combines the old Italian pizza making traditions with new-age technology. The business began from a love for pizza and David felt there was room in the local market for a pizza service that can produce delicious fire-cooked pizzas in only a few minutes. It is convenient, fast and delicious. OPEN MONDAYS.

Falafel RoyaleFEAST ON SHAWARMA AND SHARE CULINARY HERITAGE

Nasr and his family have been serving genuine Syrian food to the Quinte region since arriving in Canada 5 years ago. They continue to develop their business and have cooked and served their food at the Belleville Farmers’ Market and Waterfront and Multicultural Festival. This summer Nasr is thrilled to be serving you chicken shawarma, freshly prepared falafels and more.

Gator's FriesENJOY A FAMILY MEAL ON THE WATER

Amanda and her team at Gator’s Fries are a well-oiled machine with three food trucks operating in the region. They are known for their positive outgoing reviews as well as great family pricing and portion sizes that are guaranteed to leave you full but still wanting more. Food is prepared fresh to ensure consistently great quality. OPEN MONDAYS.

LemonsQUENCH YOUR THIRST WITH HANDMADE LEMONAIDE

Paula opened Lemons on Main Street in Wellington last summer and is thrilled to be expanding and joining us in West Zwicks’s Park this year. Offering 11 flavours of their freshly squeezed hand-crafted lemonade and a variety of Italian Soda flavours, Lemons is the perfect pit stop when you need a refreshment on the trail or a beverage to pair with your meal. OPEN MONDAYS.

Royal HaveliTREAT YOURSELF TO INDIAN CUISINE

Rakesh is joining Pop-ups on the Bay for a second year – a secondary location to his restaurant located on Bell Blvd. across from the Quinte Mall. Last year Rakesh introduced us to authentic North Indian style street food  that became very popular at West Zwick’s Park. This year they are introducing new dishes and will be preparing menu items fresh on site – we can’t wait!

Smokin' CarnivoreSAVOURY SMOKED MEAT, POUTINE & MORE

Kevin and Whitney enjoy raising four children on their 175 acre 3rd generation farm and have found a new love by providing quick service meals with fresh high quality products. Signature dishes include slow smoked beef brisket, smoked pulled pork, gourmet beef burgers and a fantastically popular poutine selection.

Sugar Mama's Bake ShoppeDEVOUR BAKED GOODIES - LOVE AT FIRST BITE

Krysten and Joanne are the mother-daughter duo behind Sugar Mama’s; their pop-up shop is an extension of their storefront at the corner of North Front and College Streets. Their business is family run and they love pleasing their customers with tasty treats. You will find a variety of baked goods including ice cream cake slices, cake pops, cupcakes, cheesecakes, butter tarts and more!

The Golden ScoopCOOL DOWN WITH ICECREAM & MILKSHAKES

Jackie and her team from The Golden Scoop have been with Pop-ups on the Bay since year one and look forward to another awesome summer. Enjoy Canadian-made ice cream and milkshakes in several flavours, Biosteel sugar-free freezies and electrolyte mixes. Jackie grew up on a local dairy farm, is an accomplished athlete and loves that her business provides summer jobs for the athletes she trains.

CLOSED FOR THE SEASONThe Taco Hut

Kevin and his Smokin’ Carnivore team bring to the bay The Taco Hut – serving up fresh tacos with farm raised Speckle Park beef, pulled pork and smoked chicken tacos. Looking for something with a little crunch? Try any of those options piled up as nachos!

Venture OutfittersRENT A BIKE, CANOE OR KAYAK ON BELLEVILLE'S WATERFRONT

Mark and his team enhance the experience of Belleville’s waterfront, trails and parks for both visitors and residents. Bring your friends and rent a canoe, kayak or stand-up paddleboard for the ultimate waterfront experience.  Their pop-up is packed with outdoor gear and accessories to support a summer full of adventure.

Enjoy a Vibrant Summer @ West Zwick's

“This piece is my colourful representation of the City of Belleville and its beautiful bridges; not only the rainbow arched ones but also the bridges that connect you with the people in this beautiful and friendly City.” ~ Maria Moreno,  Artist

Pop-ups on the Bay has been infused with murals to showcase our culture and draw from the amazing talent that exists in our region. 14 artists have been painting on site to bring 15 designs to life in the park creating a space for artistic expression and celebration.

 

FAQs

  • Can I pay with debit/ credit?

    Yes!

    All of our vendors accept debit and credit.

  • Are there washrooms on site?

    Yes!

    The public washrooms in the park are open during the operating hours of the pop-ups and are cleaned regularly. They are located at the end of the parking lot, between the pop-ups and the Lions Club Pavilion.

  • Is parking available?

    Yes!

    There is plenty of FREE parking available throughout Zwick’s Park.

  • Is there anywhere to sit?

    Yes!

    There are several picnic tables spread out through the park. You may also bring your own lawn chair or picnic blanket. There is plenty of room to spread out and stay physically distant from others!

  • Is the site accessible?

    Yes!

    The site is accessible, although you must travel over grass to get to the pop-up vendors and to the wheelchair accessible picnics. The washroom facilities are fully accessible.

  • Are the pop-ups still open if it's raining?

    A little light rain won’t slow us down, but ongoing heavy rainfall, thunderstorms or other inclement weather will lead to closures for the safety of our vendors and the public. Closures will be announced on our social media.

  • How do I book a kayak or SUP rental?

    You can pre-book your rental online with Venture Outfitters!
    Need help? Contact them on site directly by email or call/ text 343-367-4318.